Augmented reality medical technology company ImmersiveTouch announces strategic collaboration with Mayo Clinic

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CHICAGO–(BUSINESS WIRE)–ImmersiveTouch, the leading medical technology company with proprietary image-guided virtual surgical planning and navigation and augmented reality (VR/AR) platforms, today announced a strategic collaboration with Mayo Clinic. Combining the strengths of both organizations, this collaboration will help commercialize ImmersiveTouch’s virtual reality surgical planning platform with intraoperative augmented reality surgical navigation technology. ImmersiveTouch will showcase its VR technology for orthopedics at the American Association of Orthopedic Surgeons (AAOS) annual meeting this week at booth #119.

ImmersiveTouch’s new image-guided AR platform is designed to provide surgeons with 3D holographic “x-ray vision” through the skin to visualize patient-specific anatomy intraoperatively; which will provide detailed anatomical information at different surgical phases and help surgeons navigate their instruments precisely without losing sight of the patient.

This collaboration with Mayo Clinic will launch ImmersiveTouch’s AR solution which aims to provide seamless integration with current orthopedic surgeries practices and procedures. The platform aims to support surgeons during surgery and reduce dependence on traditional capital-intensive navigation systems, while significantly improving the outcome of surgery.

The market opportunity in orthopedic devices is attractive. According to a report published by Fortune Business Insights, the global orthopedic devices market was worth USD 53.44 billion and will grow at a CAGR of 6.6% during the forecast period 2020-2027, which is expected to reach USD 68.51 billion. dollars by the end of 2027.

“We are excited to strengthen and expand our relationship with Mayo Clinic and Mayo Ventures to grow our innovation capabilities and deliver superior medical technology,” said Jay Banerjee, co-founder and president of ImmersiveTouch. “This agreement gives us the opportunity to combine Mayo Clinic’s clinical know-how with our technology expertise, to create a more efficient working environment for surgeons while improving patient outcomes. Our mission rehearsal® The VR platform has been a valuable planning tool for surgeons at Mayo Clinic, who implemented the technology last August. An AR solution is a natural progression that will allow surgeons to use our revolutionary technology in the operating room.

About Immersive Touch

ImmersiveTouch offers clinicians greater accuracy and consistency of care through patented medical technology that simulates each patient’s unique pathology with 3D holographs in its AR/VR metaverse. The company’s proprietary software platform integrates solutions for surgical planning, navigation, education and patient engagement. www.immersivetouch.com/


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